News

The two-wheel world champion Marco Melandri has signed a sponsorship agreement that will bind him to the Salice Occhiali company for the 2017 sporting season. An almost natural connection between the rider from Ravenna and the historic Italian sport eyewear brand, next to celebrate in 2019 the 100 years since its foundation, always carefully choosing the ambassadors to whom to bind. Marco Melandri represents a winning choice, because he impersonates the values that the Lake Como company has always pursued: the passion for sport and that long-standing ambition in the constant search for improvement that is a prelude to victory and success. Moreover, Marco Melandri is not only a champion of the two wheels, but, thanks to the simplicity that distinguishes him and to the interest always expressed also towards activities in favor of non-profit associations, like Emergency, he manages to reach the heart of his public, making himself appreciated for its unquestionable human qualities. Never as in recent years has he shown himself to be a champion first of all on a personal level, even before a professional one! Salice Occhiali, through this synergy with Marco Melandri, will be able to enter as a protagonist in the world of SuperBike, transmitting in the world the image of a winning Italy, thanks to the successes of the centaurs and of the local motorcycle manufacturers, within one of the sports disciplines with the greatest increase following at national level. The two podiums of Marco in the first two races of the world are a sign of good omen for this union with Salice Occhiali to grow and consolidate also for the next few years!